Kathleen Keyes, Global Head, Marketing Technology and Analytics, joined Beam Suntory in April 2016. Kathleen is responsible for launching Marketing Technology and Analytics capabilities at Beam Suntory. Specifically, instilling the thought leadership, discipline and rigor to capture and use data, data science, analytics predictive modeling, content and communication to build consumer relationships and identify the most-effective campaigns and go-to-market strategies.

Prior to her role at Beam Suntory, Kathleen was Senior Director, Global Analytics Solutions at the Kellogg Company where she launched Analytics and Data Science capabilities across the global enterprise.